1. Uxanduva lokuthengisa izixhobo zokukhanyisa zenkampani kunye nokulawula iimveliso, ukuphuhlisa izixhobo zabathengi kunye nokufuna ubudlelwane nabathengi malunga neethagethi zokuthengisa;

2. Ukulawula, ukugcina kunye nokukhonza abathengi, ukukwazi ukusombulula iimfuno zabathengi ngexesha elifanelekileyo nangendlela yobungcali, ulwazi lwemarike yempendulo, kunye nokugcina ubudlelwane nabathengi;

3. Sebenzisa iindlela ezahlukeneyo zokwandisa ishishini lenkampani.

1. Isidanga sasekholejini okanye ngaphezulu, amava omsebenzi afanelekileyo angaphezu kweminyaka emi-2;

2. Ukuba nolwazi ngophuhliso lwemarike, ulawulo lweeprojekthi, amava okuthengisa kunye nolwazi lwethiyori yokuthengisa;

3. Yiba nezakhono zonxibelelwano nezokuthetha eziqinileyo, izakhono zokuxoxisana kunye nokusombulula iingxaki ngokuzimeleyo;

4. Amava omsebenzi kwicandelo lokukhanyisa ayakhethwa.